Strategic marketing sells homes.
Not yard signs alone.
Link Real Estate is a boutique brokerage built on a simple premise: marketing sells homes, not yard signs.
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Founded by a former advertising executive who built and sold a national agency, Link applies brand strategy and targeted marketing to real estate—identifying the right buyers, positioning properties with precision, and connecting sellers to qualified prospects faster than traditional methods.
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We're not a volume shop. We're selective about who we represent and deliberate about how we represent them. Every property gets a custom strategy, not a template.
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Licensed in Rhode Island, Massachusetts, Connecticut, and Florida, Link offers full-service brokerage, private sales, relocation, and buyer representation for clients who value discretion, expertise, and results.
curated · coastal · real estate
Tracy LeRoux, Broker
Tracy didn't come to real estate the traditional way. She started in marketing—at Ralph Lauren in New York, then building The Link Agency into one of the fastest-growing advertising firms in the country, with clients like Goya Foods and Fidelity Charitable Gift Fund. Ad Age named it a Top USA Agency. Providence Business News named her one of their 40 Under 40.
She sold the agency. But she never stopped thinking like a marketer.
Today, Tracy holds a broker's license in four states, a Master's degree in Integrated Marketing Communications from Northwestern, and a teaching position at Roger Williams University. She brings all of it to every listing—strategic positioning, targeted outreach, and the kind of hands-on attention that most agents simply don't offer.
No teams. No assistants. No yard-sign-and-hope approach.
Just 30+ years of experience, a deep local network, and the belief that your home deserves to be marketed, not just listed.
Licensed in RI, MA, CT & FL